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James Shore and Shane Warden

"The Art of Agile Development"

When I??™ve seen committees succeed, it??™s been because one committee
member acted as de facto product manager. I recommend that you explicitly find a product manager.
Her role may be nothing more than consolidating the ideas of the committee into a single vision, and
that??™s likely to keep her hands full. Be sure to choose a product manager with plenty of political acumen
in this case.
Domain experts (aka subject matter experts)
Most software operates in a particular industry, such as finance, that has its own specialized rules for
doing business. To succeed in that industry, the software must implement those rules faithfully and
exactly. These rules are domain rules, and knowledge of these rules is domain knowledge.
Most programmers have gaps in their domain knowledge, even if they??™ve worked in an industry for
years. In many cases, the industry itself doesn??™t clearly define all its rules. The basics may be clear, but
there are nitpicky details where domain rules are implicit or even contradictory.
The team??™s domain experts are responsible for figuring out these details and having the answers at their
fingertips. Domain experts, also known as subject matter experts, are experts in their field.


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